During Pitti Uomo January 2018, Invicta submitted different versions of its heritage’s most representative backpack: the Jolly Backpack.
Jolly looks at the future and for this reason, at the booth there will be a robot, REEM, which will show information about the brand and the history of Invicta to the visitors.
For the Collection FW 2018, Invicta reinterpreted for the modern day the iconic backpack Jolly, coming up in different colors, fabric materials and with patches that create an outdoor mood.
The legendary Jolly Vintage, the outdoor rucksack that in the 80s and 90s became an icon of Italian style and fashion, is made of stonewashed nylon fabric.
The Limited Edition – My Jolly Collection – composed by 4 exclusive backpacks, is made in Italy and applies precious fabric materials, such as the real leather, the canvas and the bear fabrics. The line is dedicated to whom want to carry a unique and special Jolly backpack.
Moreover, Jolly is the star of different co-branding collaborations, starting from the one with Antonia Milano. In the next months, we will reveal new exclusive and interesting collaborations!